The Holidays are a show! The prepping, the planning, the gifting & the gathering. The 2016 Target Holiday campaign followed our guest along their Holiday journey step for step as Marisol and Bullseye along with their toy helpers prepared for their presentation of the 8 minute mini-musical "The Toycracker".
Role Creative Director @ Target
Agency 72 & Sunny
Director Andreas Nielsen
Rat King John Legend
Nutcracker Chrissy Teigen
Songwriter Benj Pasek